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Guy with a drone vs. Expert aerial photography

Here’s an example of a very challenging aerial photo. The camera is facing the in the direction of the sun, and with a dark shadow cast on the front of the house. While never ideal, I good photography team does wonders. In this case, the water should be blue. Skies should be radiant. Grass and […]

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Professional Lighting and Editing Part II

The Difference professional lighting and editing make. People often say “Of course it’s a beautiful photo – it’s a beautiful home.” Or, “Wow, you must have a really good camera.” – That’s my favorite. 🙂 The truth is, the bigger the home, the more difficult it is to capture. We love difficult! See Part I […]

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Professional Lighting and Editing Part I

A camera can only do so much. A typical flash can only go so far. These photos illustrates the importance of professional photography, powerful lighting, and mad-editing-skills. See Part II See Part II

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3D Tours – The good the bad and the ugly

Buyers love them. Sellers love you! A 3D Tour is an online experience that lets home buyers move through a property and see it from any angle.  It’s an immersive experience, allowing you to move naturally through the interior, then zoom out to our dollhouse or floor-plan view for a unique perspective of the layout. […]

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The Ultimate 3D Experience

PreviewFirst is Southern California’s Premier Matterport provider for 3D Tours. It’s a little addicting. Buyers love them. Sellers love you! A 3D Tour is an online experience that lets home buyers move through a property and see it from any angle. Each tour includes a captivating dollhouse view and floor-plan. View the 3D Tour Sample […]

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Do-it-yourself vs. Professional

Buyers fall in love with the home before they see it. Sellers appreciate you more.  Good photos get more clicks, more showings and faster sales!  Bad photos can have the opposite effect. Let PreviewFirst photograph your listing and compare the results. Below are a handful of photos demonstrating the difference between an former do-it-yourselfer and […]

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It’s all about lighting

A camera can only do so much. A typical flash can only go so far. This photo illustrates the importance of Luxury Photography and the powerful lighting necessary to get quality results. Kudos to the editing team!

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Photography or Video – Or Both?

When promoting your listing online, nothing is more important than great photos.  It’s the first photo that either captures the viewers attention or scares them away.  Once you have their attention, you need every marketing tool available, to convert prospects into clients. Today, we’re going to talk about video.  The PreviewFirst virtual tour platform allows […]

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Who’s your best photographer?

New customers often ask this question, and we certainly appreciate it.  It’s always nice to work with people that care about the photos as much as we do.  🙂 You’ll be happy to know that at PreviewFirst, we only hire very skilled and seasoned photographers.  In addition, each PreviewFirst photographer undergoes a rigorous training and […]

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Community Photos for use on MLS

A Treasure Trove of Community Photos Available to Local Realtors PreviewFirst has captured photos of just about every community from San Diego to Orange County and Temecula/Murrieta.  “We have about 1500+ images and we’re making them available to local Realtors.”  Photos often include community signage & gated entrance’s, pool’s, clubhouse’s, gym’s, lobby’s, including highrise exteriors […]

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