Map Your Real Estate Sales Track Record

The Activity Map is a Crazy HUGE Big Deal! The map shows a green pin for all of your active listings and a red pin for all of your sold ...

I Am Your Best Salesperson

Resume Application (858)451-5772 service@previewfirst.com Objective:  Seeking Position as Sales Assistant  I will show your listings 24 hours a day, 7 days a week. I’ll make sure your listings look perfect ...

Real Estate Photography 101

The BIG THREE problems most agents and photographers face are these: Color Accuracy Hexagonal Lines Balanced Exposures Let’s start with the basic understanding that good real estate photos should make ...

Latest News

Real Estate Photography Observations

A few years ago, we (PreviewFirst) sponsored the Annual NAR Convention when it came to San Diego.  As a virtual tour provider, our marketing theme was that “It’s all about the photos”.  When it comes to marketing real estate, nothing is more important.  Today, home-hunters sort their search results by the number of photos at [...]

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Apple To Ditch Google Maps In iOS 6?

Apple is coming out with their own maps.  This could be interesting for the virtual tour industry.  The most compelling feature of the Apple-owned map app will be 3D street views of buildings and such, which can be reached via controls in the software. This 3D feature will offset the loss of Google Maps’ Street [...]

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How do I create a photo-video for YouTube?

If you’ve been a PreviewFirst customer for a long time, you may remember the days when we turned your photos into a little video. That was pretty slick back in the day, but in 2011 we evolved to the HD Motion Picture player, and no longer generate videos as part of our normal workflow. If [...]

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Who’s your best photographer?

New customers often ask this question, and we certainly appreciate it.  It’s always nice to work with people that care about the photos as much as we do.  You’ll be happy to know that at PreviewFirst, we only hire very skilled and seasoned photographers.  In addition, each PreviewFirst photographer undergoes a rigorous training and accountability [...]

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What to do when it’s overcast?

This is Southern California where the sun is always shining, right?  Not exactly!  There are stretches during the winter, when we only get one or two days a week with clear weather.  From April – June, we often wake up to Fog and over-cast skies; that don’t burn off all day.  This is especially true [...]

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FAQ’s, E-Mail & Phones?

Office hours are 8-5, Mon-Fri (Pacific). FAQ? Why can’t I get through on the phone? Over 90% of calls are answered before the 3rd ring, but that’s not very comforting if you’re in the 10% that always seem to get voice mail.  Voice-mail happens because we tend to get phone calls in waves.  We’ll go [...]

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Community Photos for use on MLS

A Treasure Trove of Community Photos Available to Local Realtors PreviewFirst has captured photos of just about every community from San Diego to Orange County and Temecula/Murrieta.  “We have about 1500+ images and we’re making them available to local Realtors.”  Photos often include community signage & gated entrance’s, pool’s, clubhouse’s, gym’s, lobby’s, including highrise exteriors [...]

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Money-shot Photography Sample

This home was a privilege to photograph – a luxury property in Rancho Santa Fe, CA, with amazing detail and crazy-awesome challenges.  It is a beautiful home.  Although 27 images were delivered, the two hour time slot only allowed enough time for about 14 money-shot images.  With rooms this big combined with low light, dark [...]

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Video Concepts by PreviewFirst.com

PreviewFirst virtual tours allow you to use both Photos & Videos.  You can create your own videos, or let us take care of everything for you.  In this post, we will describe the Video Services we offer and provide some live samples.  Keep in mind that some videos used as samples have been customized a [...]

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What is a Go-Back-Out?

Say the weather wasn’t ideal during the photo-shoot, or that darn neighbor parked his car in front of the home again… we can return on a preferred day to retake those shots.  A G0-Back-Out (GBO) is a special photography rate for those times when a return visit is required.  If you didn’t tell your photographer [...]

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